What Was Holding Them Back
We rebuilt Goodlife's entry pages mobile-first, focused on the traffic coming in from social platforms like Facebook, and simplified the entry process end to end.
A clean, mobile-optimised layout to improve the user experience.
A prominent Enter Now button to encourage participation.
High-quality prize imagery to strengthen the offer.
Trustpilot rating and winner testimonials added for trust.
An easy-to-use form with minimal fields for quick entry.
Over 12 months, the programme produced compounding wins across traffic, engagement, and revenue. The headline number — $3.2M+ in additional annual profit — came from continuous iteration on what was already working.
I run an ecommerce business with a significant spend on social media channels such as Facebook. These guys are excellent! 95% of our traffic is mobile. They took our conversion rate from 2% to 4.5%, which if you know anything about ecommerce is massive!
More brands we've worked with in Beauty & Skincare.
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