What Was Holding Them Back
We audited BOOM's site across five key areas, from navigation to checkout, and prioritised fixes by where the biggest engagement and revenue leaks were.
Rebuilt with a bestsellers carousel and clearer organisation.
Improved content structure, visual design and mobile responsiveness.
Added social proof and clearer, better laid out product information.
Simplified design and added trust signals, with a better mobile layout.
Added persuasive labels, social proof and clearer visual hierarchy.
Over 12 months, the programme produced compounding wins across traffic, engagement, and revenue. The headline number — $3.2M+ in additional annual profit — came from continuous iteration on what was already working.
I have finally found an agency that I believe I'll be with for the rest of my career because they're that good! They're called ConversionWise by Oliver Kenyon, and these guys have made my brand a couple hundred grand in the first 4 months!
More brands we've worked with in Beauty & Skincare.
Book a free 30-minute discovery call. We'll review your store, tell you where we'd focus first, and walk you through what it would take to move your numbers.