What Was Holding Them Back
We audited the journey from collection pages through to checkout, and prioritised fixes around purchase friction, product page performance and checkout trust.
Added Add to Cart buttons directly on collection pages for faster purchases.
Revamped above-the-fold content with social proof and stronger CTAs.
Added USPs, benefits and security badges to reduce perceived risk.
Targeted strategies to lift average order value.
Over 12 months, the programme produced compounding wins across traffic, engagement, and revenue. The headline number — $3.2M+ in additional annual profit — came from continuous iteration on what was already working.
The guys at ConversionWise are my go-to for all things CRO and landing pages. ConversionWise helped G FUEL dramatically increase their profit per visitor and are a real pleasure to work with.
More brands we've worked with in Beauty & Skincare.
Book a free 30-minute discovery call. We'll review your store, tell you where we'd focus first, and walk you through what it would take to move your numbers.
