What Was Holding Them Back
We rebuilt PuraU's landing pages around targeted messaging, stronger social proof and clearer calls to action.
Headlines addressing specific user pain points to capture interest.
Prominent testimonials and reviews to build credibility.
Clear, strong calls to action to encourage immediate purchase.
Urgency elements to drive quicker decisions.
Over 12 months, the programme produced compounding wins across traffic, engagement, and revenue. The headline number — $3.2M+ in additional annual profit — came from continuous iteration on what was already working.
I can't believe how these changes made such a difference. ConversionWise's design and audit services transformed our performance. We saw our conversion rate jump from 2% to 7%, which has had a massive impact on our bottom line.
More brands we've worked with in Beauty & Skincare.
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